Laura Sears

Laura Sears, Principal at mcCallumSather, leverages over two decades of experience in journalism and professional services marketing to drive the firm’s strategic communications and business development initiatives. Her role includes the seamlessly integrates business development with project-specific promotion, shaping compelling storytelling materials that effectively showcase the firm’s strengths and consistently deliver measurable results.

In her role, Laura’s responsibilities extend to strategic planning across the business. She oversees marketing and PR activities, as well as the client development efforts of the team’s sector leads. Her leadership ensures a cohesive and effective approach to marketing, fostering strong relationships with clients and partners.

Education

University of King’s College, Bachelor of Journalism (Hons.) 

St. Mary’s University, Sobey School of Business, Masters Business Administration